Sync data from Azure Synapse to Facebook Conversions
Connect your data from Azure Synapse to Facebook Conversions with Hightouch. No APIs, no months-long implementations, and no CSV files. Just your data synced forever.
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Name
Name
Total_orders
All_orders
Last_login
Last_login
Use cases
Sync data from Azure Synapse to Facebook Conversions
- Send events directly from your data warehouse to Facebook Pixel
- Tune your measurement, optimization, and reporting processes with additional product data from the warehouse
What Facebook Conversions objects can you sync to?
Conversion Events
The Conversions API is designed to create a connection between an advertiser’s marketing data (such as website events, app events and offline conversions) from an advertiser’s server, website platform, mobile app, or CRM to Meta systems that optimize ad targeting, decrease cost per result and measure outcomes.
What methods can I use to model my Azure Synapse data?
dbt model selector
Sync directly with your dbt models saved in a git repository.
SQL editor
Create and Edit SQL from your browser. Hightouch supports SQL native to Azure Synapse.
Table selector
Select available tables and sheets from Azure Synapse and sync using existing views without having to write SQL.
Customer Studio
For less technical users, pass traits and audiences from Azure Synapse using our visual segmentation builder.
FAQs
There are several options to sync data between sources. You can manually build and maintain a data pipeline, use a point-to-point solution such as Zapier, or you can manually upload CSVs.
With Hightouch, you get:
- Automation: You do not need to build and maintain custom data pipelines and you do not have to have your team do manual work
- Simplicity: You avoid a complex web of integrations caused by point-to-point solutions by syncing data from your source
- Speed: You can get set up in quickly - the average Hightouch customer starts syncing data in 23 minutes
- Control: companies of all sizes have access to enterprise-level controls including observability, dbt integrations, and version control
- Security: Hightouch never stores your data and is HIPAA, GDPR, CCPA, and SOC-2 compliant
90% of all Hightouch syncs complete in 30 seconds or less, and the platform enables non-technical users to self-serve.
With Hightouch, you can sync data as frequently as it changes within your Azure Synapse. You can trigger data syncs manually or schedule them to run at an interval or custom recurrence as often as once per minute.
Hightouch offers a basic mapper or advanced mapper that allows you to visually match columns from your Azure Synapse to fields in Facebook Conversions.
Azure Synapse is an analytics database developed and marketed by Microsoft as part of its Azure cloud computing platform.
The Conversions API allows advertisers to send web events from their servers directly to Facebook. Server events are linked to a pixel and are processed like browser pixel events.