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Reverse ETL

Sync data from your warehouse to any tool

Get data into more hands throughout your organization. No messy scripts or CSV uploads — just SQL.

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#1 in Reverse ETL and trusted by industry leading data teams

Spotify.
PetSmart.
WeightWatchers.
Ramp.
Calendly.
GitLab.
Grammarly.
Spotify.
Betterment.
Warner Music Group.
PetSmart.
Tripadvisor.
GameStop.
Cars.com.
WeightWatchers.
Iterable.
Ramp.
Plaid.
Calendly.
GitLab.
Malwarebytes.
Greenhouse.
Grammarly.

Reverse ETL:
the last mile of your data stack

Hightouch works with the tools and workflows you already have. Go beyond analytics to extend the reach of your warehouse directly into over 200 SaaS applications. No custom work required.

Diagram of data ingestion, data modeling / analysis, and data activation with Hightouch.
Diagram of data ingestion, data modeling / analysis, and data activation with Hightouch.

Activate your data in 3 easy steps

Logos of sources connecting to destination logos.

Data is now accessible to every stakeholder within the company regardless of their technical abilities.

Remi Paulin.
PrestaShop

Remi Paulin
Data Architect at PrestaShop

See story
Remi Paulin.
PrestaShop

See how it works in real life

Check out this 5 minute interactive demo to learn how to sync data from your data warehouse to any SaaS tool.

Hightouch Audiences user interface.
Built to scale.

Built to scale

Hightouch queries hundreds of billions of rows every month.

Fast and observable.

Fast and observable

90% of syncs complete in 30 seconds or less.

Secure by default.

Secure by default

Hightouch never stores your data.

Under your control.

Under your control

Maintain full authority with SSO, granular permissions, and access controls.

dbt compatible for models and lineage

Hightouch’s dbt model selector allows you to pull your existing dbt models via Git and send data to over 200 destinations. That way, whenever you update your dbt models, Hightouch automatically reflects those changes in your syncs. Plus, dbt CI checks and our native dbt Exposures integration give you the guardrails and lineage needed to make sure your downstream Hightouch syncs don’t break.

Learn more about our dbt integrations
dbt compatible for models and lineage.

Live debugging for any failed rows

Dive deeper into failed runs with full API requests and responses. Filter and search across the entirety of synced rows, without sampling, to quickly identify problematic data. Debugger data is exportable to CSV for adhoc analysis.

Learn more about our live debugger
Live debugging for any failed rows.

Stream data for lightning-fast activation

Sync data to your tools faster than ever before with Streaming Reverse ETL. Hightouch can now power any time-sensitive data workflow by leveraging cutting-edge warehouse features (e.g. Dynamic Tables) with the first-ever Streaming Reverse ETL platform.

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Observability and alerting

Write all of the results of your syncs back to your warehouse so you can investigate trends with the full flexibility of SQL. Get ahead of potential data pipeline issues with configurable alerts. Hightouch also integrates with tools like Datafold and Datadog for deeper monitoring across your entire data stack.

Learn more about observability
Observability and alerting.

Version control with Git

Use GitHub or Bitbucket to bi-directionally sync all configuration changes from Hightouch or your CLI. You can see all edits and rollback unintended changes immediately and require PRs to ensure all changes are approved.

Learn more about version control
Version control with Git.

Environments and deployments

Create and manage custom environments for your organization. Each environment is a separate workspace, with its own resources and settings. Safely test your models and sync configurations before deploying them to production.

Learn more about environments
Environments and deployments.

Connect to 200+ tools

Send any data to any tool. Skip building and maintaining pipelines, uploading CSVs, and having data silos across marketing, sales, customer success, finance, and analytics.

PostHog
Facebook Custom Audiences
PostgreSQL
Slack
Redis
Retention Science
Rokt
Adobe Campaign Classic
Oracle DB
Adobe Target
Stripe
MongoDB
Zoomd
NCR Advanced Marketing Solution
Salesforce (Sandbox)
Amazon Ads DSP and AMC
Zoho CRM
Gladly

Hightouch doesn’t store your data

Composable CDPs are more secure because no duplicate storage is required. Instead, we simply read from your data warehouse, where it stays safe and sound.