The best CDP for healthcare
The marketing you’ve always wanted with the data security you need
Regulated teams can now execute sophisticated sales and marketing tactics without compromising compliance. Activate PHI and customer data safely with Hightouch.
Trusted by teams at
Hightouch doesn’t store your data
Composable CDPs are more secure because no duplicate storage is required. Instead, we simply read from your data warehouse, where it stays safe and sound.
Activate PHI data securely
Safely sync PHI data from your warehouse to HIPAA Compliant destinations. Hightouch automatically hashes PII when syncing to platforms, plus we sync de-identified data to tools where you don’t have a BAA.
Your data in your warehouse
Novel hybrid architecture
Hightouch never stores any of your data. We believe you should maintain control and take advantage of your existing architecture. Here’s how your data passes through Hightouch:
- Hightouch runs queries directly on your warehouse.
- You can choose to store all customer data temporarily in your cloud.
- Hightouch transfers data to your destination without ever storing it.
Hightouch also supports AWS PrivateLink for Snowflake in certain regions.
Control access on your own terms
Enterprise-ready on day one
Hightouch provides the control and governance capabilities you need to safely plug Reverse ETL into your tech stack.
SSO: Manage user authentication centrally with SAML SSO and keep access grants up-to-date with support for SCIM.
Role-based access: Leverage fine-grained permissions and custom roles to control who has access to specific workspace resources (models, destinations, and syncs).
Row-level access: Grant users access to data based on geography, business unit, or any other parameter.
Row-level sync controls: Control which data can be synced to each of your destinations, to ensure data only travels to approved tools.
Audit logs: Track, monitor, and search all in-app user activity. Export reports and alerts to your preferred tools.
Approval flows: Require users to receive in-app approval before pushing changes into production. Rollback unintended changes immediately through Git.
We follow industry security standards
Product security
Our platform architecture and industry compliance certifications mean that your data is always secure.
- We complete regular security-design reviews, pen tests using trusted security vendors, and conduct regular audits such as SOC 2 Type 2.
- We encrypt all data at rest and protect it in transit with TLS. Hightouch’s metadata database is encrypted by Amazon AWS using standard AES-256 encryption algorithms.
- We limit internal access to tools and resources using time-based access.
