Sync data from Athena to Braze

The world's most innovative companies choose Hightouch as their Composable CDP

Activate your data in 3 easy steps

Step 1

Connect your source and destination

Connect to 35+ data sources, like Athena, and 200+ destinations, like Braze.

Step 2

Define your model

Use SQL or select an existing dbt or Looker model.

Step 3

Sync your data

Map your fields, set your sync schedule, and hit “Go!”

Email

Email

Name

Name

Total_orders

All_orders

Last_login

Last_login

What Braze objects can you sync to?

• Users

  Use Hightouch to updated Braze Users with custom events, purchases, and other user profile attributes.

  Hightouch docsBraze API

• Events

  An event object is an object that gets passed through the API when a specific event occurs. Events objects are housed in an events array. Use Hightouch to sync track events and purchases.

  Hightouch docsBraze API

• Subscription Groups

  Subscription Groups are the foundation for sending SMS, MMS, or email messages through Braze. Hightouch supports syncing to existing subscription groups within Braze.

  Hightouch docsBraze API

• Catalogs

  Catalogs allow you to access data from imported CSV files and API endpoints to enrich your messages, similar to custom attributes or custom event properties through Liquid.

  Hightouch docsBraze API

• Campaigns

  If you want to engage with your users with a single message step, you can send them a campaign using any supported Messaging Channels. Hightouch lets you use records from your models to trigger campaigns through the Braze Campaign API.

  Hightouch docsBraze API

• Catalogs

  Catalogs allow you to access data from imported CSV files and API endpoints to enrich your messages, similar to custom attributes or custom event properties through Liquid.

  Hightouch docsBraze API

What methods can I use to model my Athena data?

• dbt model selector

  

  Sync directly with your dbt models saved in a git repository.

• Looker

  

  Query using Looks. Hightouch turns your look into SQL and will pull from your source.

• SQL editor

  

  Create and Edit SQL from your browser. Hightouch supports SQL native to Athena.

• Table selector

  

  Select available tables and sheets from Athena and sync using existing views without having to write SQL.

• Customer Studio

  

  For less technical users, pass traits and audiences from Athena using our visual segmentation builder.

FAQs