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Sync data from Athena to The Trade Desk

Connect your data from Athena to The Trade Desk with Hightouch. No APIs, no months-long implementations, and no CSV files. Just your data synced forever.

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The world's most innovative companies choose Hightouch as their Composable CDP

Spotify.
PetSmart.
WeightWatchers.
Ramp.
Calendly.
Grammarly.
Spotify.
Aritzia.
Warner Music Group.
PetSmart.
Tripadvisor.
WHOOP.
WeightWatchers.
Chime.
Iterable.
Ramp.
Calendly.
Docusign.
Grammarly.
Cars.com.
A&E Global Media.
Accor.

Activate your data in 3 easy steps

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Use cases

Sync data from Athena to The Trade Desk

  • Sync and refresh first-party audiences and conversion events for more personalized targeting, better suppression, and measurement.
  • Sync third-party audiences and conversion events to The Trade Desk's data marketplace for monetization.
  • Sync universal opt-out and deletion requests to The Trade Desk for first-party, third-party, and merchant use cases.
  • Convert hashed emails and mobile phones to UID2 identifiers in one click with ID Express.

Hightouch Audiences user interface.

What methods can I use to model my Athena data?

  • dbt model selector

    Semi-opaque, open dropdown with three example dbt model names such as 'dbt.model.name.1'.

    Sync directly with your dbt models saved in a git repository.

  • Looker

    Semi-opaque open dropdown with three example Look names such as 'Look 1'.

    Query using Looks. Hightouch turns your look into SQL and will pull from your source.

  • SQL editor

    SQL editor.

    Create and Edit SQL from your browser. Hightouch supports SQL native to Athena.

  • Table selector

    Semi-opaque open dropdown with three example table names such as 'schema.table.name.1'.

    Select available tables and sheets from Athena and sync using existing views without having to write SQL.

  • Customer Studio

    Visual query builder reading 'All rows that...' with a button labeled 'select a property'.

    For less technical users, pass traits and audiences from Athena using our visual segmentation builder.

FAQs

Other Athena integrations

Athena to Acoustic

Other The Trade Desk integrations