Sync data from PostgreSQL to TikTok
Connect your data from PostgreSQL to TikTok with Hightouch. No APIs, no months-long implementations, and no CSV files. Just your data synced forever.
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Use cases
Sync data from PostgreSQL to TikTok
- Send events from your data warehouse to TikTok using TikTok's pixels
- Keep your web event information up to date in TikTok through regular syncs
- Upload custom audiences
What TikTok objects can you sync to?
Audiences
Tiktok Audiences are an ad targeting option. An audience defines and groups specific type of users so they can be targeted or excluded when setting up your ad. You can create, update and manage custom and lookalike audiences through the Audience API to consistently reach the right target audience at the right time.
Events
When web events are shared with TikTok, they can better inform our optimization, targeting, and measurement systems by providing insights into your website visitors' journeys. Our systems process the data similarly to the TikTok Pixel.
What methods can I use to model my PostgreSQL data?
dbt model selector
Sync directly with your dbt models saved in a git repository.
Looker
Query using Looks. Hightouch turns your look into SQL and will pull from your source.
SQL editor
Create and Edit SQL from your browser. Hightouch supports SQL native to PostgreSQL.
Sigma model
Hightouch converts your Sigma workbook element into a SQL query that runs directly on PostgreSQL.
Table selector
Select available tables and sheets from PostgreSQL and sync using existing views without having to write SQL.
Customer Studio
For less technical users, pass traits and audiences from PostgreSQL using our visual segmentation builder.