Sync data from Redshift to Meta Custom Audiences
Connect your data from Redshift to Meta Custom Audiences with Hightouch. No APIs, no months-long implementations, and no CSV files. Just your data synced forever.
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Use cases
Sync data from Redshift to Meta Custom Audiences
- Upload custom audience lists to Meta to run ads based on certain attributes and events in your database.
- Create lookalike audiences on Meta using a subset of your customer lists. Include value metrics to create value-based lookalikes.
- Continuously refresh your Meta audiences to keep targeting fresh and comply with opt-out requests.
What Meta Custom Audiences objects can you sync to?
Custom Audiences
The Marketing API allows you to build target Custom Audiences from customer information. This includes email addresses, phone numbers, names, dates of birth, gender, locations, App User IDs, Page Scoped User IDs, Apple's Advertising Identifier (IDFA), or Android Advertising ID.
What methods can I use to model my Redshift data?
dbt model selector
Sync directly with your dbt models saved in a git repository.
Looker
Query using Looks. Hightouch turns your look into SQL and will pull from your source.
SQL editor
Create and Edit SQL from your browser. Hightouch supports SQL native to Redshift.
Sigma model
Hightouch converts your Sigma workbook element into a SQL query that runs directly on Redshift.
Table selector
Select available tables and sheets from Redshift and sync using existing views without having to write SQL.
Customer Studio
For less technical users, pass traits and audiences from Redshift using our visual segmentation builder.