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The Evolution of MarTech: An Interview With Austin Hay

Austin shares his perspective on the MarTech space and discusses how the Composable CDP is changing the way data and marketing teams work together.

Luke Kline

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October 1, 2023

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1 minutes

A quote from the interview with Austin Hay

Our very own Luke Kline sat down with Austin Hay, Head of Marketing Technology at Ramp to discuss his take on the current MarTech landscape.

Austin and Luke talk through:

The evolution of the marketing technology
Current trends that are emerging
Where to focus when building a data stack
The biggest challenges teams face today
Comparing the Composable CDP vs Traditional CDP
Their views on the Cloud Data Warehouse
How to quantify value of a marketing technology stack

Give it a watch!

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